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What is The Kathleen Show?
The Kathleen Show is a fresh and inspiring show about grabbing life by the ovaries – encouraging listeners to say “hell no to the status quo” and live their boldest and healthiest lives. Outspoken filmmaker, mom, wife and regular chick, Kathleen Slattery Moschkau, engages thought-leaders such as Maya Angelou, Michael Pollan and Deepak Chopra on topics as diverse as career, marriage, parenthood, health, fitness and finances – leaving listeners fired up to make a change in their own lives.
The Kathleen Show has attracted and grown a community of seekers who interact with Kathleen daily via the show, blog, twitter, facebook and on-line. They relate to Kathleen’s authenticity, passion, her personal story as pharma rep turned crusader and her fearlessness in “going for it”.
Last year, The Kathleen Show was named one of the top 50 shows in the nation by Talker’s Magazine.
Why Advertise on The Kathleen Show:
- The Kathleen Show reaches your ideal customer. Our audience is well educated and looking for ways to improve their lives and their health. They are action-oriented and want to make choices that complement their beliefs and principles. Time and again, they prove to be interested in learning more about organic and health-related products that improve both the quality of their lives and the environment they live in as a whole. Your story about efficacy, charitable works, and company values will be reaching a action-oriented thought leader who carries a great deal of influence amongst their peer group.
- The Kathleen Show delivers an environment of trust. Kathleen has an extreme amount of credibility amongst her audience. They trust what she has to say because of her candid style and her background as a former pharmaceutical saleswoman turned filmmaker, advocate, and expert.Kathleen is passionate about honoring this trust among her followers and only allows products within her show that she believes in and can personally recommend. This is a great benefit for selected products because they become a trusted, believable product amongst the audience and the company bears Kathleen’s personal stamp of approval.
- We take a very integrative approach to working with sponsors: We only partner with companies we truly believe in and work our buns off to support their business – using both traditional advertising, social media (facebook, twitter), web-based programs and on-air interviews with company representatives to tell the full story of the sponsor from products to values. We’ve learned from our audience that once they understand the company’s full ideals – they become loyal and passionate advocates for the brand. In fact, a recent study shows that 75% of consumers consider environmental and social aspects in deciding what to buy and about 33% are willing to pay more for those benefits (Source: The Hartman Group, January 2009).We provide an opportunity to connect with a growing audience of consumers who care and will respond to your whole story – from the product quality to corporate philosophy and philanthropy. We’ve created integrated campaigns for advertisers such as Organic Valley and Rishi Tea. Both companies have appreciated the opportunity to tell the story behind the products and recognize its importance in cultivating a loyal and passionate consumer.
- Hop aboard now – The Kathleen Show is on a roll! Our podcast subscriptions have grown +500% since January and we just announced a partnership with the Living section of The Huffington Post to provide a weekly audio blog. We are also working with other like-minded partners and radio stations to expand the reach of the show. At this time, The Kathleen Show website averages 35,000 visitors and 100,000 page views per month. The show is heard on air and via podcast by an additional 60,000 listeners per month. The e-newsletter is sent to 7,000 members per month and Kathleen’s team has over 14,000 followers on Twitter.
