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Turning social media into a marketing lifeline
These days, pretty much everyone is on Facebook, including your target audience. Social media is a great, low-cost way to get the word out about your new business, book, album or artwork. But most of us hate the marketing element of our work—we either shy away from self-promotion entirely, or we’re unsure how to straddle the line between our personal profiles and our professional persona’s. How to strike the balance?
Robin Rice is a social media expert with extensive experience helping artists and entrepreneurs get their message out. In this super-hot interview, Robin helps us navigate the proper etiquette when marketing a personal brand on Facebook. She shares specific reasons why every writer, musician and entrepreneur needs to be social networking. Robin explains the biggest mistakes people make on Facebook (so you can dodge that bullet), and tells us three things you can do today to amplify your online presence. (Pardon me while I pause to hit the ‘like’ button.)
Robin Rice is an internationally published author and founder of Up Tribe Media who has served as a mentor to women leaders and visionaries. Robin was an early adopter of the Internet. She has become a daily inspiration to fans of her “Robin Rice’s Be Who You Are” page on BeWhoYouAre.com and she offers a platform to create connections among women at her Facebook “Awesome Women Hub.” There is nothing more exciting to her than helping artists, musicians, authors and other visionaries get the good word out in a BIG way.
